Adrian Thomas Jr., a native of Macon, Georgia, serves as the Sports Information Director at Lane College, where he oversees the athletic communications and strategic storytelling efforts for the Dragons' NCAA Division II athletics program. In his role, Thomas is responsible for promoting Lane College's student-athletes, coaches, and athletic department through media relations, statistical reporting, website management, social media strategy, feature writing, photography coordination, game-day operations, historical records, and digital content creation.
Prior to joining Lane College, Thomas served as the Sports Information Director at Rust College, where he led the athletic communications department and played a pivotal role in elevating the visibility of Bearcat Athletics. During his tenure, he increased the department's social media presence and engagement by more than 40 percent through innovative content creation, strategic digital campaigns, and a more consistent online presence.
Thomas also helped revive one of Rust College Athletics' most cherished traditions by playing a key role in reestablishing the Rust College Athletics Hall of Fame after a 16-year hiatus, with the previous induction class having been honored in 2009. His efforts helped celebrate the institution's rich athletic history while reconnecting former student-athletes, alumni, and supporters with the program.
Thomas earned both his Bachelor of Business Administration in Marketing and his Master of Science in Sport Management from the University of Georgia. Before transitioning into collegiate athletics, he built more than a decade of experience in marketing, branding, and event management, working with both established organizations and startups. He also served as an NIL Sports Marketing Consultant with TLS Talent Agency, where he collaborated with student-athletes, brands, agencies, and corporate partners to develop sponsorship opportunities and enhance athlete branding through customized marketing strategies.
Outside of his professional responsibilities, Thomas is passionate about community engagement and youth mentorship. He has volunteered with numerous local and national mentoring initiatives and remains committed to developing the next generation of leaders through service and education.
Thomas is a proud member of Kappa Alpha Psi Fraternity, Incorporated. Guided by the belief that "Everything Happens for a Reason" and committed to "Living Life to the Fullest," he approaches every opportunity with purpose, integrity, and a passion for serving student-athletes and advancing collegiate athletics.
